About us -TVK

We specialize in the marketing conversation, combining individuals, companies, organizations, products and services in conversations taking place between users across the Web. We route maneuver information with inserting keywords into the heart of Google and promote the interests of our clients directly to the first pages.

The company's professional teams accompany the customers entering the social media world: blogs, social networks and communities, and establishing arenas where costumer can share and enjoy information. Our business concept is focused on adapting the existing solutions in the realization of business strategy, and guidance to ensure the success of the objectives set.

Thor veKeshet works to educate for strategy and design business strategies - marketing for companies, Tutorials implementations in companies and organizations, image management and professional courses. Company founder, Enav Galili, holds an MA in diplomacy and foreign policy at the Hebrew University, MBA studies with a major in marketing. Working on her doctorate studies in strategic information systems.

An Organization which faces objectives like: growth, development and efficiency, or business subject to a period of change, will find our unique working method, tools and practical, proper conduct against all of the business environments, from the marketing environment, through working arrays sales, marketing and organization structuring and the Internet to administrative processes are correct, along with mentoring and personal administrative management training - of key personal in the organization.

Targeting common work with corporations which Thor veKeshet located while working in arenas of social networking:
1. The BIZ domain: domain reflecting actually the capital market, finance and investment which is a public company in terms of its transparency through the stock market, its exposure to new products, financial crises and in fact all what makes the company's stock strong, stable and effective. This area takes care of current entry-sharing sites and business information, Talk back ongoing in the international news sites that talk about the stock, in fact through endless Googling of a keyword appears in contexts where financial company. Thus, the company actually released online information about its events and they are allowed to report strengthen the financial brand with analysts and capital markets in general.

2. WORKERS: Workers. Internal Customers. These are actually the best Embassy staff a company has with only one exception. The release of information by employees of social networking: A. We cannot avoid and B. Yes we can instruct, maintain and allow them a wider freedom of speech. We raise a red flag here in advance and say that first of all this is a matter of internal regulation. There will be a need to prepare the company's employees. What is allowed to say what is forbidden, but definitely let them talk! Once the company understands that, Pace will be allowed calves support groups, etc. it will find life easier in support of the local virtual, global Rgyonlit it. Second, to encourage the workers. They must produce a pleasant virtual space where they can talk, share and upload photos at the last Christmas or last Purim, must be allowed to place tidy. No place to establish orderly Grille! It is said by many wise axioms that one of the largest social science is that "the State has never won and never will win a guerilla."

3. About the CORPORATE RESPONSABILTY: in cooperation with the company, procedure books will be written, which will be part of our job to distribute them among all company employees to be involved in bringing content to the network. We will organize conferences and refreshes on that subject. Undoubtedly, we're talking about education. But the company, like any corporation, a well-oiled machine is very busy in Educating employees of any information that comes out of the off-line - so there's no reason not to do this in the online arena. All regulations on corporate responsibility for use of products, or anything else coming out of the company will pass all necessary permits and for that the company will have to be available to our people asking questions and looking for answers they intercept all over the network 24 / 7.

4. CLIENTS: This is actually more important and interesting market for us in terms of our ability to respond on-line all the time around the clock on questions, comments and anything to do with society which includes us appointing a designated scanner that works 24 hours a day to find keywords related to products / services of the company and Even company's competitors in real time and respond to social networks, news, various sharing sites and through professional articles and sites that allow the reader to better understand the professional materials relating to the product.

The three main work areas of a bow in the line of social networking are, in fact the following topics:
1.  Handling crises when / if such occur internationally / regionally / locally

2.  Managing Community Relations and corporate Responsibility  regularly and constantly.
3. Managing important dedicated significant audiences where special attention is required.